At 97pkr, your personal data is handled with the same level of care we apply to platform security. This Privacy Policy explains what information we collect, why we collect it, how it is processed and stored, and the rights you hold as a registered user.
A simplified view of how personal information is collected, verified and protected on the platform.
All personal data stored by 97pkr is encrypted at rest using industry-standard protocols. Access to stored data is restricted to authorised personnel on a strict need-to-know basis.
97pkr does not sell your personal data to third parties for marketing purposes. Data is shared only with licensed service providers, payment processors and regulatory bodies where legally required.
You have the right to access, correct and request deletion of your personal data. Submit a data request through the Help Centre at any time and we will respond within the applicable legal timeframe.
Cookies and similar tracking technologies are used only to improve platform performance, maintain session security and deliver a personalised experience. Full cookie details are set out in Section 7 of this Policy.
Financial data — including payment method details linked to E asypaisa, JazzCash or bank accounts — is handled through encrypted channels and never stored in plain text on our servers.
In the unlikely event of a data breach affecting your personal information, 97pkr will notify affected users and the relevant supervisory authority within the timeframes required by applicable data protection law.
97pkr ("we", "us", "our", "the Platform") operates the online betting information and entertainment website accessible at https://97pkr.cam. We are committed to protecting the privacy and personal data of every individual who interacts with our Platform — whether as a registered member, a casual visitor or someone simply browsing our responsible gambling content.
This Privacy Policy ("Policy") sets out in plain terms how 97pkr collects, processes, stores, shares and protects personal information in connection with our services. It also explains the rights you hold over your data and the steps you can take to exercise those rights.
By registering an account, accessing the Platform or submitting any personal information to 97pkr, you acknowledge that you have read and understood this Policy and consent to the practices described herein. If you do not agree with any part of this Policy, you should not use the Platform.
Throughout this Policy, the following terms carry the meanings set out below:
97pkr collects Personal Data through several channels, including account registration, identity verification, platform usage, customer support interactions and automatic technical collection. The categories of data we collect are detailed below.
When you create an account, we collect:
To comply with anti-money laundering obligations and to verify eligibility, we may collect:
For deposit and withdrawal processing, we collect:
Payment provider names referenced on the Platform — such as Easypaisa, JazzCash, Raast, HBL, UBL, Meezan Bank and Bank Alfalah — are used for contextual reference only. These providers are not affiliated with 97pkr and we make no representation that they endorse or support gambling transactions.
Automatically collected during your sessions on the Platform:
| Data Type | Examples | Purpose |
|---|---|---|
| Device & Browser | Device model, OS, browser version, screen resolution | Platform optimisation & fraud detection |
| IP Address | IPv4 / IPv6 address, approximate geolocation | Jurisdictional compliance & security |
| Session Activity | Pages visited, games played, bets placed, session duration | Responsible gambling monitoring & analytics |
| Referral Data | Referring URL, UTM parameters | Marketing attribution |
| Log Data | Timestamps, error logs, API call records | Security auditing & technical support |
When you contact our Support team via Live Chat, the Help Centre or email, we retain records of those communications — including the content of messages and the date and time of contact — to help resolve queries, improve service quality and maintain a complete account history.
97pkr processes your Personal Data only where a lawful basis exists for doing so. The applicable legal bases are:
Personal Data collected by 97pkr is used for the following specific purposes:
To create, maintain and administer your account, verify your identity, process logins, manage password resets and keep your profile information current.
To enable you to place bets, participate in casino games, claim bonuses and access all features of the Platform in accordance with our Terms & Conditions.
To process deposits, withdrawals and transaction queries in PKR or supported currencies, and to maintain an accurate financial record of your account activity.
To fulfil anti-money laundering, counter-terrorism financing and responsible gambling regulatory obligations — including identity verification, transaction monitoring and suspicious activity reporting as required by the licensing jurisdiction.
To monitor betting patterns for signs of problem gambling behaviour, to enforce deposit limits, loss limits, session limits and self-exclusion requests, and to provide proactive outreach where our systems identify a User who may be experiencing gambling harm.
To respond to your queries, resolve disputes, investigate complaints and maintain a complete record of support interactions in order to deliver consistent, high-quality assistance.
To detect and prevent fraud, unauthorised account access, multi-accounting, bonus abuse and any other activity that violates our Terms or applicable law. This includes automated and manual analysis of account and transaction data.
Where you have provided explicit consent, to send you promotional information about 97pkr offers, bonuses, new features and sports betting markets relevant to Pakistan — including PSL / T20 seasons, ICC tournaments and major football and UFC events. You may opt out of marketing communications at any time through your Account Settings or by contacting Support.
To analyse aggregated and anonymised usage data for the purposes of improving platform performance, user experience, product development and responsible gambling tool effectiveness.
97pkr does not sell, rent or trade your Personal Data to third parties for their own marketing purposes. We share your data only in the circumstances set out below, and only to the minimum extent necessary for the stated purpose.
We engage third-party service providers who process Personal Data on our behalf under binding data processing agreements. These include:
All Data Processors are contractually required to process Personal Data only on our documented instructions, to implement appropriate technical and organisational security measures, and to refrain from any onward transfer of data without our authorisation.
We will disclose Personal Data to regulators, law enforcement agencies, financial intelligence units or courts where we are legally required to do so, or where we reasonably believe disclosure is necessary to prevent fraud, money laundering, terrorist financing or other criminal activity.
In the event of a merger, acquisition, restructuring or sale of assets involving 97pkr, Personal Data held by the Platform may be transferred to the acquiring entity. In such cases, the acquiring entity will be required to honour the commitments set out in this Policy or to notify you of any material changes before they take effect.
We may share anonymised, aggregated statistical data with third parties for research, analytics and marketing purposes. Such data cannot reasonably be used to identify any individual user.
97pkr uses cookies and similar technologies — including web beacons, pixel tags and local storage — to operate the Platform, maintain session security, personalise your experience and analyse usage patterns. This section explains what types of cookies we use and how you can manage your preferences.
| Category | Purpose | Can Be Disabled? |
|---|---|---|
| Strictly Necessary | Session management, login state, security tokens, CSRF protection | No — Platform cannot function without these |
| Functional | Language preferences, odds format settings, display preferences | Yes — disabling reduces personalisation |
| Analytics | Page views, session duration, feature usage, error reporting | Yes — via cookie preference centre |
| Marketing | Promotion targeting, retargeting, campaign attribution | Yes — requires explicit consent |
You may adjust your cookie preferences at any time via the Cookie Preference Centre accessible from the Platform footer. You may also configure your browser to block or delete cookies entirely; however, disabling strictly necessary cookies will prevent you from logging in or using core platform features.
Note that clearing cookies will log you out of your active session and may reset your personalisation preferences.
97pkr retains Personal Data for as long as necessary to fulfil the purposes described in this Policy, or as required by applicable law, whichever is longer. The following general retention periods apply:
At the end of the applicable retention period, Personal Data is securely deleted or irreversibly anonymised. Where deletion is not immediately technically feasible (e.g., data in encrypted backups), the data is isolated from active processing until it can be purged.
97pkr implements a layered approach to data security, combining technical, organisational and procedural safeguards to protect your Personal Data against unauthorised access, accidental loss, disclosure or destruction.
97pkr operates globally and your Personal Data may be transferred to, stored in and processed in countries outside your home jurisdiction — including countries where data protection laws may differ from those in Pakistan or the licensing jurisdiction.
Where Personal Data is transferred internationally, 97pkr ensures that appropriate safeguards are in place, including:
You may request further information about the specific safeguards applied to any international transfer of your Personal Data by contacting our Support team via the Help Centre.
Depending on the data protection laws applicable in the licensing jurisdiction and, where relevant, your country of residence, you may hold some or all of the following rights in relation to your Personal Data:
To exercise any of the rights listed above, please submit a data subject request through the 97pkr Help Centre, accessible via your Account dashboard. We will verify your identity before processing any request, to protect against unauthorised access to another user's data.
We aim to respond to all valid data subject requests within 30 calendar days. In complex cases, or where we receive a high volume of requests, this period may be extended by a further 60 days, in which case we will notify you of the extension and the reason for the delay.
97pkr is strictly an adults-only platform. Access is limited to individuals who are at least 18 years of age, or the higher minimum age required by the licensing jurisdiction applicable to their location, whichever is greater.
We do not knowingly collect Personal Data from minors. If we become aware that a registered account belongs to a person under the minimum eligible age, we will:
Parents and guardians who believe a minor has registered on the Platform should contact our Support team immediately via Live Chat or the Help Centre. We treat such reports as a high-priority matter and will act within 24 hours of receiving a verified report.
97pkr is an English-language online betting information and entertainment platform designed for Pakistani users. We acknowledge that online gambling is subject to the Prevention of Gambling Act, 1977, and other applicable regulations in Pakistan. This Policy does not constitute legal advice, and we do not represent that our services are lawful in Pakistan.
Users accessing the Platform from within Pakistan do so at their own risk and on their own initiative. It is your sole responsibility to ensure that your use of the Platform complies with all applicable local laws, including but not limited to the Prevention of Gambling Act, 1977, and any relevant Pakistan Telecommunication Authority (PTA) directives.
97pkr does not claim to be licensed, regulated or approved by any Pakistani government authority, including but not limited to:
Payment provider names referenced on this Platform are used for contextual familiarity only and do not imply endorsement, affiliation or support for gambling-related transactions by those providers.
97pkr reserves the right to update or amend this Privacy Policy at any time to reflect changes in applicable law, regulatory requirements, our data processing practices or the Platform's features and services.
When we make material changes to this Policy, we will:
Your continued use of the Platform following the publication of a revised Privacy Policy constitutes your acceptance of the updated terms. If you do not agree with the revised Policy, you must cease using the Platform and may request account closure by contacting our Support team.
If you have any questions, concerns or requests relating to this Privacy Policy or the way 97pkr handles your Personal Data, please get in touch with our Support team through the following channels:
We aim to acknowledge all privacy-related enquiries within 2 business days and to resolve them fully within 30 calendar days, subject to complexity and verification requirements.
Join thousands of Pakistani users from Karachi, Lahore, Islamabad and beyond who trust 97pkr for sports betting, live casino action and PSL / T20 markets. Your data stays protected — every step of the way.
🔞 18+ Adults Only | Please gamble responsibly | 🇵🇰 PKR supported